Laura from Whyy Change invited Richard and James from Dark Cherry Creative to The New York Stadium, the home of Rotherham United FC, to speak with their Level 3 and 4 Marketing apprentices in a live campaign design task.
Richard also delivered a session on how to build a strong relationship with a creative agency from a client perspective and gave a live task to the teams.
On the day, the team provided thought-provoking insight and debate on:
✅ Agency Relations
✅ Ai and the future
✅ Generalist vs Niche Marketers
✅ Video Trends
✅ Personal Resilience
Laura Stead, Head of CIM at Whyy? Change, said: "We invite industry specialists to Whyy? Change to talk to our marketing students because it provides a real insight into all sides of the Industry.
Dark Cherry made it onto the prestigious list of speakers because their energy, vibe and collective experiences are best shared with others.
Richard and James took a heart-on-their-sleeve approach when discussing their careers and the Dark Cherry ethos. They were even happy to be put in the hot seat when our learners were tasked to collect a live brief from them to design a communications campaign.
We truly appreciate your time and the invaluable knowledge you shared. Thank you for being a beacon of inspiration and investing in our student's future."
Richard and James thoroughly enjoyed the day and would recommend to anybody who could take the time to give valuable insight and experience to such a great team of apprentices to contact Laura directly. Also, don't hesitate to contact us if you would like any of our team to attend events such as this one or other presenting events.